As a mom of five children, I don't typically get excited about ball and hammer toys-been there, done that. But the Alex Bop and Roll is not your run-of-the-mill pounding ball toy. The first thing that I noticed upon removing the tower from the box was its quality. It is made of heavy, high-quality wood, and it comes fully assembled and attractively decorated with brightly colored paint. The toy includes the tower itself, which features four uniquely decorated platforms, a natural wood hammer and three brightly colored balls. The Bop and Roll helps toddlers develop hand-eye coordination, fine-motor skills, color and pattern recognition and an understanding of cause and effect relationships in an engaging and entertaining way.